Picture: OM.fr
The 2025-26 home shirt
Olympique de Marseille and PUMA are delighted to unveil today the new home kit for the 2025/2026 season. More than just a matchday outfit, this new shirt is already part of life in Marseille and pays tribute to the soul of the city and its rich heritage.
A historic design that is already iconic
For this new season, PUMA has chosen to celebrate Marseille's expertise and the collective memory of OM supporters with a resolutely vintage design. The shirt pays tribute to the club's history with 10 Olympique logos highlighted on the shirt's immaculate white pattern.
With the return of the polo collar and Olympian sky blue, this jersey embodies the timeless elegance of the generations of Marseille residents who have shaped the club and the popular history of the Phocaean city. Far from artifice, it is part of a desire to pass on a shared passion and pride.
The city's coat of arms, adorned with its motto ‘Marseille resplendit par ses hauts faits’ (Marseille shines through its achievements), is featured under the collar at the back of the shirt, reinforcing the pride felt by Marseille residents when they wear this new kit.
Intergenerational transmission... and culinary tradition
To combine the celebration of local culture and the club's history, the official campaign was designed to reflect everyday life in Marseille: the players, led by former club midfielder Marcel Dib, rolled up their sleeves and got stuck in, preparing authentic Marseille pizzas in a local osteria.
Amidst laughter and anecdotes shared around the table, the values of conviviality and transmission were at the heart of this moment.
A preview launch for the people of Marseille
This new jersey was unveiled to the people of Marseille on Sunday 15 June at an event that reflects the spirit of the city: ‘La Régalade du Peuple Marseillais’ (The Feast of the People of Marseille). It was an exceptional day by the sea, designed for and with the people of Marseille, which brought together more than 800 people. It was a way of saying ‘Marseille, ma ville, je t'aime’ (Marseille, my city, I love you), like the famous chant that rings out at every match at the Orange Vélodrome.
The aim of the day was to celebrate local identity through those endless Sunday lunches with the family, where people talk loudly, eat a lot and create unforgettable memories. The programme was simple but friendly: feet in the water, plastic chairs, grilled sardines and a belote tournament in the shade of parasols.
It was in this authentic atmosphere that the shirt made its appearance, worn by the fans themselves, as if it had always been part of the scenery. An organic revelation, true to the identity of the city: in Marseille, you're not invited, you're welcomed.
Shirt technology
The shirt is available in Authentic and Replica versions. The Authentic shirt, worn by the players, is made with PUMA's ULTRAWEAVE technology, reducing weight and friction for optimal performance. The Replica version offers the same striking design with a more relaxed fit, ideal for match days and everyday wear. Both models feature PUMA's dryCELL technology, which wicks away sweat to keep players and fans comfortable and cool.
As part of PUMA's commitment to sustainability, the Replica jerseys are designed through the RE:FIBRE initiative, which recycles textile waste to create new materials without compromising quality. Made from at least 95% recycled textile waste and other reused polyester materials, these jerseys mark a significant step towards circular and sustainable production of football equipment.
The new Olympique de Marseille home jersey will be available at midnight on 18 June at boutique.om.fr, then as soon as the club's official store network opens, at most retailers and on puma.com.